Samsung QN77S90HAEXZA TV 77" 4K Ultra HD Smart TV Wi-Fi Black

Pixel-perfect contrast with no distracting reflections

Level up your OLED experience and leave distracting reflections behind with Glare Free technology. Self-illuminating pixels deliver precise contrast and color. Video games look ultra-smooth with the Ultimate Gaming Pack, made better with our AI-powered processor for more depth and detail

Striking, lifelike picture without distracting reflections

OLED HDR+ with Glare Free
Experience incredible brightness and deep contrast. Advanced AI enhances details, while Glare Free technology eliminates distracting reflections.

Powerful 4K AI processor

NQ4 AI Gen3 Processor
Powered by 128 neural networks to deliver AI-enhanced picture and sound, resulting in an exceptional 4K experience for streaming, gaming, live sports and more.

Keep your eye on the ball

AI Motion Enhancer Pro
The AI processor smooths the motion of fast-moving balls and text, reducing blur and flickering, so you don't lose sight of the action.

Transforms everything on screen to impressive 4K resolution

4K AI Upscaling Pro
See impressive details on screen. Our AI processor upscales everything you watch to 4K using 128 AI neural networks and ensures incredibly sharp and smooth picture quality.

Transforms content into HDR-like quality

Auto HDR Remastering
Intelligently transforms content, making non-HDR content look like HDR. Bring new life to classic films and older shows while making new content shine.

See your favorite content the way you want it

AI Customization Mode
Automatically detects the type of content you're watching and intelligently optimizes the picture settings perfectly tailored to your tastes.

See a world of vibrant colors enhanced by AI

Color Booster Pro
Experience every scene in richer, more vibrant colors. AI transforms hues in real-time for dynamic, lifelike visuals, making every moment more immersive and unforgettable.

Expert-validated color and skin tones for a realistic picture

Pantone Validated
With colors validated by the experts at Pantone, you can be sure colors look realistic, and skin tones are accurately rendered, for a vibrant, true-to-life picture.

Pictures with true depth

Real Depth Enhancer
Analyzes and enhances every scene, intelligently adjusting foreground contrast to create lifelike depth. The result is a more three-dimensional picture where images naturally pop with realistic dimension, just like your eyes perceive the real world. Works seamlessly with all your favorite content.

Peak gaming performance

Ultimate Gaming Pack
Dive into next-level immersion created by ultra-smooth, tear-free, low latency gaming with real-time response performance. Unlock the ultimate gaming experience with the powerful combination of Motion Xcelerator 165Hz, AMD FreeSync Premium Pro and NVIDIA G-Sync.

Bring smooth motion to sports and enjoy virtually tear-free gaming

Motion Xcelerator 165Hz
Experience smooth visuals and blazing fast speeds for VRR gaming at up to 4K 165Hz.

NVIDIA G-SYNC Compatible

Validated by NVIDIA, this technology offers an advanced variable refresh rate (VRR) experience for ultra-smooth, fast gaming. It effectively minimizes screen tearing and stuttering, resulting in seamless gameplay.

FreeSync Premium Pro

Experience seamless, lag-free gaming by reducing stutter and screen tearing with adaptive sync, while HDR support delivers vibrant, lifelike visuals for an immersive experience.

Theatrical multidimensional sound that puts you at the center of the action.

Dolby Atmos
Feel like you're at the center of your favorite movie or show with spatial audio that moves around you and above you. Hear helicopters buzzing overhead or music like you're in a grand concert hall.

Clear dialogue with AI-powered voice enhancement

Active Voice Amplifier Pro
Say goodbye to the rewind and hear crystal-clear dialogue. Our AI processor identifies and amplifies voices above background sounds and even above noises in your room.

Motion-based sound

Object Tracking Sound Lite
Experience sound that moves with the action on screen. Thanks to a virtual top channel, sound is precisely placed in space for immersive audio. Enjoy clear, dynamic sound that heightens every scene, from high-speed chases to quiet

Personalized smart TV platform built around you

One UI Tizen
Stream, game and explore all your favorite content on One UI Tizen, an intuitive smart TV platform you can customize. With Samsung Knox securing your data and 7 years of automatic OS updates, enjoy peace of mind while accessing endless entertainment on a platform that’s always up to date.

The best of TV. All for free.

Samsung TV Plus
Instantly get over 400 channels and thousands of on-demand shows and movies - no subscription required. Enjoy national and local news, sports, movies, and more.

Essential information for your day

Now Brief
Customize your Now Brief with loads of widgets to help maximizy your productivity. Choose options like Weather, Memo, Music, Tips, and more. Even wake up now Brief hands-free through voice activation.

Enjoy peace of mind with built-in triple-layer data protection

Samsung Knox Security
Your TV experiences are secured. Samsung Knox Security defends against harmful apps and phishing sites while keeping sensitive data, such as PINs and passwords, secure. It also safeguards your IoT devices connected to your TV.